Pratama , Risky Ary, and Mohammad Maskan. “PENGARUH CITRA MEREK DAN INOVASI PRODUK TERHADAP KEPUTUSAN PEMBELIAN DI EIGER STORE JOMBANG”. Jurnal Aplikasi Bisnis 7, no. 1 (June 30, 2021): 293–296. Accessed June 18, 2025. https://jurnal.polinema.ac.id/index.php/jab/article/view/7068.